Product Coupon:
- Description: This type of coupon is specific to a particular product or a group of products. It is designed to provide a discount or special offer for the selected item(s).
- Usage: When customers apply a product coupon during the checkout process, the discount or special offer is applied only to the products specified by the coupon. This allows businesses to target promotions for specific items in their inventory. For example, a product coupon might offer a 20% discount on a specific brand of shoes or a buy-one-get-one-free deal on a particular type of shirt. Customers receive the benefits of the coupon only for the designated products.
Total Billing Coupon:
- Description: This type of coupon is applied to the overall cost of the customer’s entire purchase, considering the total value of all items in the shopping cart.
- Usage: When customers apply a total billing coupon during checkout, the discount or special offer is applied to the cumulative cost of all items in their cart. This means that the promotion affects the overall order amount, providing a discount on the total bill rather than specific products. For example, a total billing coupon might offer a $10 discount on orders over $50 or a 15% discount on the entire purchase. It allows businesses to incentive customers to spend a certain amount or promote a store-wide sale.
